Who We Are

Welcome to Surly Bear Surf Co., where the spirit of the California coast meets everyday fashion. We are more than just a clothing brand; we are a lifestyle, a community, and a tribute to the iconic surf culture that makes California a dream destination for wave riders and beach lovers alike.

Join the Surly Bear Family

When you wear Surly Bear Apparel, you're not just sporting a brand; you're joining a community of like-minded individuals who share your passion for the ocean, adventure, and the California way of life. We invite you to become a part of our story and to let the legend of the Surly Bear inspire you, just as it has inspired us. So go ahead, catch that wave, soak up the sun, and let the spirit of the Surly Bear guide you.

Stay Surly,

The Surly Bear Surf Co. Team

What We Do

We design men's and women's clothing that captures the essence of California surf culture. From laid-back tees and hoodies to stylish accessories, our collections are designed for those who live for the thrill of catching the perfect wave, as well as those who simply love the relaxed, sun-kissed lifestyle of the Golden State.

Quality & Sustainability

We are committed to quality and sustainability in everything we do. Our garments are made from premium materials that are built to last, so you can feel good about what you wear. We also collaborate with local artisans and suppliers whenever possible, to keep our community thriving and to minimize our carbon footprint.

Contact Us

About Us